A new Flash Article by Tidewater member, Ty Swartz, M. Photog., Cr., CPP, is now available to view online.
"This article will cover element 2—situation (SWOT) analysis. A SWOT analysis is an essential part of any business marketing plan. It allows you to create a plan of action based on your interest and not rely on your gut feeling about what you need to do in the given market situation. The SWOT considers your marketing capabilities against competitors and examines opportunities created as new technologies are introduced."
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